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地鐵戶外程序化廣告銷售經(jīng)理 Sales Manager of Programmatic LAB
職位名稱：地鐵戶外程序化廣告銷售經(jīng)理
工作地點(diǎn)：北京
薪資范圍：面議（績(jī)效提成+行業(yè)競(jìng)爭(zhēng)力薪資）
崗位職責(zé):
1. 負(fù)責(zé)地鐵戶外廣告資源的程序化銷售策略制定與執(zhí)行，完成年度銷售目標(biāo)
2. 深度開發(fā)4A廣告公司、品牌客戶及程序化平臺(tái)（DSP/SSP）合作，開拓程序化廣告交易場(chǎng)景
3. 統(tǒng)籌廣告投放方案設(shè)計(jì)，協(xié)調(diào)數(shù)智技術(shù)團(tuán)隊(duì)實(shí)現(xiàn)數(shù)據(jù)對(duì)接與效果優(yōu)化
4. 維護(hù)重點(diǎn)客戶關(guān)系，分析客戶需求并提供程序化廣告解決方案
5. 監(jiān)測(cè)行業(yè)動(dòng)態(tài)，定期協(xié)同市場(chǎng)團(tuán)隊(duì)輸出地鐵場(chǎng)景程序化廣告市場(chǎng)趨勢(shì)報(bào)告
任職要求:
1. 年齡25-35歲，英語CET-6或同等水平，可熟練對(duì)接國(guó)際客戶及英文技術(shù)文檔
2. 3年以上程序化廣告銷售經(jīng)驗(yàn)，有頭部數(shù)字媒體公司、頭部廣告技術(shù)公司從業(yè)背景優(yōu)先
3. 熟悉4A公司作業(yè)和溝通流程，具備DSP/SSP/AdExchange等平臺(tái)實(shí)操經(jīng)驗(yàn)
4. 掌握程序化廣告底層邏輯（RTB/PMP/PDB等），了解DOOH數(shù)字化發(fā)展趨勢(shì)
5. 目標(biāo)導(dǎo)向型人格，具備獨(dú)立開發(fā)千萬級(jí)年單客戶能力
加分項(xiàng)：
■ 持有Google Ads/騰訊廣告等程序化認(rèn)證
■ 有與頭部4A公司（WPP、陽獅等）合作案例
■ 熟悉Python/SQL數(shù)據(jù)分析工具
我們提供:
? 地鐵場(chǎng)景程序化賽道頭部平臺(tái)資源
? 廣告技術(shù)大牛團(tuán)隊(duì)+扁平化管理
? 年度海內(nèi)外行業(yè)峰會(huì)參與機(jī)會(huì)
應(yīng)聘請(qǐng)投遞至： ***********************
郵件標(biāo)題：【地鐵程序化銷售+姓名+當(dāng)前公司】
附中英文簡(jiǎn)歷及近3年業(yè)績(jī)證明
Sales Manager of Metro PrDOOH Programmatic LAB
Job Title: Metro Outdoor Programmatic
Advertising Sales Manager
Location: Beijing
Salary range: Negotiable (performance
commission, industry competitive salary)
Job Responsibilities:
1. Responsible for the formulation and
implementation of programmatic sales strategies for metro outdoor advertising
resources, and complete the annual sales target
2. In-depth development of 4A advertising
agencies, brand customers and programmatic platform (DSP/SSP) cooperation to
develop programmatic advertising trading scenarios
3. Coordinate the design of advertising
solutions, and coordinate the digital intelligence technical team to achieve
data docking and effect optimization
4. Maintain key customer relationships, analyze
customer needs and provide programmatic advertising solutions
5. Monitor industry trends, and regularly
cooperate with the marketing team to output market trend reports on
programmatic advertising in subway scenarios
Qualifications:
1. Age 25-35 years old, English CET-6 or
equivalent, proficient in international customers and English technical
documents
2. More than 3 years of experience in
programmatic advertising sales, with a background in a leading digital media
company or a leading advertising technology company is preferred
3. Familiar with the operation and
communication process of 4A companies, with practical experience in
DSP/SSP/AdExchange and other platforms
4. Master the underlying logic of programmatic
advertising (RTB/PMP/PDB, etc.) and understand the digital development trend of
DOOH
5. Goal-oriented personality, with the ability
to independently develop tens of millions of annual customers
Bonus points:
■ Hold programmatic certifications such as
Google Ads/Tencent Advertising
■ There are cases of cooperation with leading
4A companies (WPP, Publicis, etc.).
■ Familiar with Python/SQL data analysis tools
We offer:
? Procedural track head platform resources for subway scenes
? Ad Tech team Flat management
? Opportunity to participate in annual industry summits at
home and abroad
Should
be hired to deliver to: ***********************
E-mail Title:【Metro Programmatic Sales Name Current Company】
Attach a resume in Chinese and English and a
certificate of performance in the past 3 years